CRAFTY’S SPORTS BAR
CASE STUDY

 
 
Craftys-90.jpg

VENUE IDENTITY & NAMING

  • Concept creation

  • Name development

  • Brand narrative

  • Key features

  • Food and beverage narrative creation

 
Craftys-134.jpg

TABLE TOP & uniform DESIGN

  • Create overall tabletop look and feel

  • Spec OS&E – crockery, cutlery, glassware

  • Uniform design and sourcing

 

 
 
Craftys-190.jpg

FOOD DIRECTION & MENU DEVELOPMENT

  • Food philosophy and signature dish/es development

  • Creation of brunch, lunch and dinner food menus

  • Pre-opening menu tasting and food styling development

  • Food costing, supplier sourcing, forecasting, and pre-opening operations

  • Post-opening on-site kitchen management, service delivery, training and delivery

 
Craftys-426.jpg

OPERATIONS, TRAINING & SUPPORT

  • Managing open days and recruitment process including interviews and selection

  • Creation of staff handbook, standard operating procedures and order of service

  • Manage onboarding, including induction, concept training and train the trainer

  • Front of house and kitchen training programs for onboarding of general staff

  • Development of venue cost control systems and processes

Craftys-406.jpg

DRINKS DIRECTION & MENU DEVELOPMENT

  • Beverage philosophy and signature drink development

  • Creation of non-alcoholic, cocktail, beer, wine and spirit menus

  • Pre-opening menu tasting and beverage styling development

  • Beverage costing, supplier sourcing, forecasting, and pre-opening operations

  • Post-opening on-site bar management, service delivery, training and delivery

 
Craftys-160.jpg

BRAND, KITCHEN & INTERIOR DESIGN COLLABORATION

  • Collaboration with Studio Ongarato on brand identity and on-premise application

  • Collaboration with H&E architects on interior design, FF&E, materials and finishes

  • Kitchen and bar operational design collaboration

  • Collaboration on interior styling and layering